Search engine optimization is often ignored when many small businesses build their own, or even pay to have a website build for them. However, with it, most of these website will fail to live up to the often lofty expectations that most small businesses have for their websites. This article identifies the need for small business SEO, and helps to lay the groundwork for getting started with optimizing your own website.

How To: Choose a Web Design Company

Posted on April 17th, 2010

Choosing a web design company can be a overwhelming task for many small business owners. I’ve seen many clients give up on the whole process after interviewing with several web design companies. Fortunately there are some easy tricks and tips that can help you easily make the right choice for you. Let’s take a look at a few of the myths surrounding this topic that make this decision so difficult.

WordPress As A CMS

Posted on November 4th, 2009

At Sparxx Design, we strongly support the advancement of open source software and especially open source content management systems. Open source content management systems allow us to deliver extremely powerful website solutions to our clients at a fraction of the price that developing a custom CMS would require. With so many open source content management [...]

Are Web Templates Bad?

Posted on November 1st, 2009

In short, web templates are bad for business. If asking for a personal or family website, go web template all the way and never look back. We deal with businesses and like I said, web templates are bad for business. Before I explain all of the different components and characteristics that make web templates so [...]

The restaurant industry is turning to technology to help increase their sales and attract new diners. More specifically they are turning to the Internet and restaurant website design. It’s a growing trend that many restaurants have yet to embrace but the inevitable truth is that those restaurants who fail to present a modern web presence, [...]

Blogging from the BlackBerry

Posted on October 23rd, 2009

The power has been out the last two hours in the office so I think I’ll take this time to do some ‘blogging from the BlackBerry’. Really, I just want to let all of you out there know that there is a new FREE BlackBerry app out for your WordPress powered website or blog. At [...]

Update Your Website To Increase Your Business

Posted on October 8th, 2009

I’ve said it time and time again. I don’t believe in useless websites. In fact, useless websites may be my greatest pet peeve. I’m sure that you’re wondering why they bother so much, and lucky for you, I’m going to tell you. In a typical scenario for me as a web designer, I often approach [...]

Why You Need A Website Part 1

Posted on August 20th, 2009

As a web designer, I’m constantly talking to business owners about websites and the benefits that a fine tuned website can bring them. Yet no matter how much I stress the benefits of great web design, I still run into large number of entrepreneurs with the same question. “Does my business really need a website [...]

Restaurant Menu Design That Sells

Posted on August 15th, 2009

People shouldn’t judge a book by its cover, but they do, of course. Which is why, healthy economy or not, restaurateurs better have an eye for strategy when it comes to their menus.

From Forbes.com: Back in 2004, Jim Noble bought a $140 laptop case from eBags, a luggage retailer in Greenwood Village, Colo. He wasn’t pleased, and he wanted the retailer–along with any other unsuspecting customers–to know it. First, he posted an unflattering review on eBags’ Web site. That let off some steam, but it didn’t solve [...]